Effective date: Aug 20, 2024

We at Bright (“Bright”, “we”, “us”, “our”), are committed to protecting the privacy of our visitors and users. As part of this commitment, it is important for us to be transparent about how we handle the information that we collect about our visitors and users. This Privacy Policy (“Policy”) applies to all of the websites and apps operated by us, including https://bright.live/ (the “Website”) and the use of our related Service (the “Service”).

In this Policy, you (“you”, “your”, “user”, “visitor”) will find information about the types of information that we collect about visitors and users of our Website and Service, when we collect it, how we use it, how and when we share it with third parties, how we maintain it, etc. If you do not agree with the terms of this Policy, you shall immediately cease using the Website and the Service. We appreciate your understanding.

Notice that by using Bright as a user, and integrating your LinkedIn profile, you are also agreeing to LinkedIn’s Privacy Policy. If you haven't read them yet, you should do so here: https://www.linkedin.com/legal/privacy-policy

We will uphold the following principles:

• To be transparent in respect of the collection and processing of personal data about you

It is important to us that you have at all times all the information required for you to make educated decisions about the processing of personal data about you. For this purpose, we will make use of various techniques and measures aimed to provide you with relevant information about the processing of personal data about you, in the proper manner and timing.

In addition, if we find that you are required to be provided with specific information, we will provide it to you at the appropriate time and place.

We are also happy to answer any questions you may have and to provide you with any clarification you require, subject to legal limitations. For this purpose, you can approach us by sending an email to the following address: hello@bright.live

• To process personal data about you solely for the purposes outlined in the Policy

The purposes for which we may process personal data about you include, inter alia, to provide you with our Service, to customize our Website and Service to your needs and preferences, to improve our Website and Service, to protect our rights and interests, to offer you content and materials that can be of interest to you, either in the Website or the Service, to perform business and administrative activity that supports the provision of our Service, or to uphold any legal or regulatory requirements that apply to us. For more information, see section 6 of our Complete Privacy Policy.

• To invest resources in order to respect your rights in connection with personal data about you

We apply resources to allow you to exercise your rights as a data subject. Therefore, you may approach us at hello@bright.live at any time you wish to review personal data about you, have us amend it, erase it, cease using it for specific purposes or in general, or transfer it to you or a third party. We will make efforts to fulfill your wishes in accordance with the law and technical limitations.

• To secure personal data about you

While we cannot promise absolute protection of your personal data, we can promise that we use and will continue to use means and measures aimed at ensuring your personal data.

Our Complete Privacy Policy

1. The Scope

This Policy describes what kind of personal data we collect about natural persons, and how we collect it, use it, share it with third parties, secure it, process it, etc.

In this Policy, “personal data” refers to any information relating to an identified or identifiable natural person. An identifiable natural person is one who can be identified, directly or in combination with additional information that we have or that we have access to. Visitor refers to a visitor of our Website, and user refers to a user of our Service.

In this Policy, the “processing” of personal data refers to any operation or set of operations performed on personal data, including the collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure, or destruction of personal data.

You must be at least 18 years old to access or use our Service. In any event, we do not knowingly collect personal data about any person under the age of 13.

2. Data Controller

When you contact us, or reach out to us on the Website or through the Service, or use the Service as a user, we are the data controller with respect to your personal data, as provided in the Policy.

When we act on behalf of a third party, the third party is the controller and we act as a joint controller with respect to the third party's end-user data. For the list of third parties, see section 22.

3. When Do We Collect Personal Data About You?

We collect personal data about you whenever you use our Service, use our Service channels, use the Website, or contact us.

In some instances, you will actively provide us with personal data, and in other instances, we will collect personal data about you by examining and analyzing your use of our Website and/or Service or our Service channels.

Furthermore, we utilize session tokens to obtain authorized access to relevant data endpoints via active consent from each user upon registration, or during usage time, using our Chrome extension. This grants us access to port the necessary data to both deliver our services and grant users access to what rightfully belongs to them (their data). We do not scrape or automate user behavior.

4. No Obligation To Provide Personal Data To Us and The Implications

You are not obligated to provide us with any personal data about you. However, not providing such personal data will prevent us from providing you with the products and/or services you’ve requested us to provide with you, may prevent your use of the Website and/or the Service, or a part thereof, or may cause the malfunctioning of our Website and/or Service.

5. No Obligation To Provide Personal Data To Us and The Implications

Whenever you access or use the Website and/or the Service, we collect from you by way of observation of your use thereof certain usage information. This information includes the online activity log, traffic information, including without limitation, IP address or device ID, time of access, date of access, web and/or mobile page(s) visited, duration of the visit, the language used, how you get there, software crash reports, type of browser used, information regarding the device you used, and other data offered by Google Analytics and/or Mixpanel. This also includes data related to your usage of our Service and its features, such as in the content bank, editor, content calendar, and analytics section, as we may offer and include in our Service. We may also collect the following information for registration and/or a paid subscription: email address, password, credit card, credit card number, expiration date, ID number, billing address, full name, phone number, and more.

Other personal information, such as biography, job title, job experience, and more, are collected directly from your LinkedIn account(s). As such, any changes you make to your LinkedIn account(s) may be reflected in the data we have about you. Furthermore, we collect data related to your LinkedIn activity to provide a comprehensible, holistic understanding of content performance and its impact on your LinkedIn profile. These data include, but are not limited to, content statistics such as views and engagements of posts, as well as profile statistics and insights such as profile views, and network details related to connection and follower growth.

Personal data we receive from you: any personal data you provide to us of your own free will when contacting us. We may record your calls or document them in writing. We may collect personal data about you when you contact us, including via email, our Website, social media networks, or any other communications channel. Additionally, when you contact us through the Website, you provide us with the following information when sending a message: name, email address, and message content.

6. How We Use Personal Data

We may use personal data about you for the following purposes:

a) To operate the Website and/or provide the Service.

b) To contact you for the purpose of operational requirements.

c) To personalize content or offers to and for you.

d) To respond to your queries, requests, and/or complaints.

e) To learn more about you and/or your preferences.

f) To approve or reject your use of the Service.

g) To recommend you to third parties associated with us, or to choose not to.

h) To coordinate calls with you.

i) To send you marketing materials, subject to your consent.

j) To analyze and/or improve the Website and/or the Service, as well as to offer new features.

k) To perform and/or maintain various activities supporting the offering and provision of the Service, including, but not limited to, the Website (such activities include back-office functions, business development activities, strategic decision-making, financing management, etc.).

l) To protect our and third parties’ interests, rights, and assets, including initiation, exercise, and/or defense of legal claims.

m) To fulfill our legal and/or regulatory requirements.

7. Transfer of Personal Data To Third Parties

We may also share personal data about you with third parties that provide us with the following services:

n) Storage and hosting providers, including cloud computing services;

o) IP address information;

p) Analysis of user experience;

q) Support;

r) Marketing;

s) CRM data management;

t) Accounting and legal services;

u) Research, analytical, technical, and diagnostic services;

v) Our investors and/or advisors.

If you are part of an organization, we may share personal data about you with other users associated with your organization’s account with us.

We may also share personal data about you with its related entities and business partners, which provide it with resources that enable us to enrich and improve the level of services and products we provide to our users.

We may share personal data about you with governmental, local, official, and regulatory authorities, as well as if such disclosure is required to protect our and third parties’ interests, rights, and assets, including initiation, exercise, and/or defense of legal claims.

In addition, we may disclose personal data about you to potential purchasers or investors of, or lenders to, us, or in the event of any similar transaction (including the sale of assets), or in connection with any merger, reorganization, bankruptcy, or consolidation.

8. Cookies Policy and Third-Party Services

Web Tracking Information: We, and third-party service providers that we engage to provide services to us (“Contractors”), may use web tracking technologies such as cookies, web beacons, pixel tags, and clear GIFs or any other similar technology in order to operate the Website and/or the Service efficiently and to collect data related to the usage of them. Such collected data (“Web Tracking Information”) may include the address of the websites you visited before and after you visited the Website and/or Services, the type of browser you are using, your Internet Protocol (IP) address, the pages in the Website and/or the Service you visit, the links you clicked on, and whether or not you open email communications we send you. In order to collect Web Tracking Information and to make your use of the Website and/or the Service more efficient, we may store cookies on your computer. We may also use web tracking technologies that are placed on web pages on the Website and/or the Service or in email communications to collect information about actions that users take when they interact with the Website and/or Service or such email communications, and our Contractors may also do so. Some Web Tracking Information may include data, such as IP address data, that is unique to you. You may be able to modify your browser settings to alter which web tracking technologies are permitted when you use the Website and/or the Service, but this may affect the performance of the Website and/or the Service.

Types of cookies

The cookies we may use have been classified according to their functionality, as follows: