Post Ideas | 5 min read

10 Places to Get Inspiration For Your LinkedIn Content (Part 2/2)
10 Places to Get Inspiration For Your LinkedIn Content (Part 2/2)

Support your LinkedIn creation process by using the world around you in your posts.

Written by:

Elishai Zeharya

Worked with over 200 tech companies on copywriting, storytelling, content strategy, brand messaging and LinkedIn. Co-Founder at Bright.

Written by:

Elishai Zeharya

Worked with over 200 tech companies on copywriting, storytelling, content strategy, brand messaging and LinkedIn. Co-Founder at Bright.

If you’re here, you’ve probably read part one of our list of places to get inspiration for your LinkedIn posts.


In the same spirit, here’s another list of 5 ways to ideas for your LinkedIn content creation.


Let’s jump right into it. 🏎️


6. Conversations With Others


Whether it’s with your friends, coworkers, family members or a mentor, many of your conversations could be filled with gems that can be portrayed applicably. 💎


What’s more, is that you may even find random, unfiltered interactions with people you don’t often communicate with to be worth sharing. For example, a routine quarterly call with a client or even an associate you bumped into during the week as you were out and about.


Putting aside things that may not be related to your LinkedIn content, what conversations do you have that you can:

• Break down into a story

• Pull one key insight from

• Use to paint a valuable lesson with?


For the most part, they’re all around and waiting for you to notice.


7. X (Twitter)


As with LinkedIn posts, many threads on X hold insightful lessons and practical advice.


Pay attention to content on X that pulls you in and leaves you feeling smarter or causes you to reflect. Creators on X oftentimes have a similar culture and set of values to that of LinkedIn creators in similar niches, namely their desire to share valuable content. 🙌


Some of the posts you’ll see on X can give you countless ideas for LinkedIn posts, as they tend to emphasize having a growth mindset, striving for success, and learning from the experience of others.


In the same manner as with LinkedIn, we must always remember that copying isn’t what we want to do, but rather to spot interesting post concepts and give them our own touch. 👆


8. Newsletters


There are some excellent newsletters floating around the internet. 🗞️


Offered by both engaging brands and talented creators across different niches, newsletters provide quite an astonishing abundance of high-quality thoughts, news and materials that can light up your approach to creating LinkedIn posts. ☀️


If you haven’t already, subscribe to a few newsletters by sources relevant to your content and dip into your inbox every now and then for some easy, diverse inspiration for your LinkedIn posts.


Pro tip: you’ll find that diving into all your newsletters in a single, short session can be the best way of applying this technique.


9. Articles


This one goes both hand-in-hand with newsletters and sources for news in your industry (in part one). 🤝


Articles often come when we least expect them:

🫡 Sometimes, they’re sent over to us from a friend

🏄‍♀️ Other times, we stumble upon them while surfing the web

🔎 They even catch us when we’re doing research


However we come across them, articles written on topics within our areas of interest can spark a creative flow of thought that can be channeled towards creating LinkedIn posts.


Get in the habit of taking mental note of interesting points and your takeaways when reading articles.


Another pro tip: when your friends understand your content topics, they often send you articles they know you’ll find relevant! Encourage your friends to share articles with you, and make sure they know you appreciate it. 🫶


10. Books


Last, but definitely not least - books. 📚


As we know, books are exceptional sources for knowledge and things worth sharing.


Ever felt the need to recommend a particular book to a friend who has similar areas of interest? 🤔


Well, your audience follows you because they have similar areas of interest - make recommendations for the books you find insightful.


Keep an eye out for relevant, interesting concepts you can break down and share in your LinkedIn posts.


For an easy start, take a look at your bookshelf (or ebook library). What valuable lessons and pieces of practical advice do you remember gaining from reading them?


Now, we’re all about testing the limits. 👀


Let’s explore some book-based ideas for LinkedIn posts:

• Insights from within a particular book that relates to your content

• Your top 5 book recommendations on a topic

• A comparison between 2 books in the same field (bonus points if they have contradicting approaches!)

• A broad or detailed breakdown of a topic based on the book

• An example of how you applied the lessons from a book

• An example of how you spotted insights from a book playing out in the “real” world


These are all fancy ways to say “something interesting that you read.”


The possibilities are endless, and these posts tend to engage people beautifully.


Books are fantastic places to extract:

🤓 Expert-written knowledge in your field

👌 Practical advice for common experiences

🧠 And encourage a growth-oriented mindset

Exactly the kind of material that fits LinkedIn’s culture.


Quick Recap


The world around us is filled with places to get inspiration for our content.


Support your LinkedIn content strategy with a diversity of sources for ideas that would make great LinkedIn posts, and watch how it uplifts your creation process.


Happy creating.


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Bright is not affiliated, associated, authorized, endorsed by, or in any way officially connected with LinkedIn Corporation, its parent company, or subsidiary companies, registered in the US or any other countries.

© 2024 Bright. All Rights Reserved.

Legal